In the glass

Nose
Pale malt and cracker, with a light citrus edge. The aroma is clean and quiet — grain and a little lemon, not hop perfume.
Palate
Soft grain and lemon, with mild sweetness and low bitterness. The malt stays pale. The citrus stays light and does not turn the beer sharp. Nothing in the middle gets loud, and the sweetness never climbs past mild.
Finish
Short and clean, lightly bready. Cracker more than toast, then gone. No bitter tail, and no sweetness hanging on.
Structure and likeness Show Hide

Structure

Sweetness
Off-dry
Bitterness
Modest bitterness
Body
Light body
Finish length
Short finish

How beer-like is it?

Separate from the score. A convincing resemblance is not a higher rating.

It tastes like a simple blonde: pale malt, cracker, and light citrus, with the hop snap of a firmer lager left out.

The beer

Clean, and finished before it develops. Pale malt and cracker lead the nose, with only a light citrus edge. The palate follows in the same quiet key: soft grain, lemon, mild sweetness, bitterness kept low. The lemon never sharpens the beer. The sweetness never climbs. What you taste is a blonde doing an ordinary job, and doing it without a fault you can name.

The finish is the limit. Short, clean, lightly bready — cracker rather than toast, then gone. Mouthfeel stays light. There is no second flavor waiting under the malt, and there does not need to be one for the glass to make sense. The beer is consistent from sniff to last sip: pale grain, a little lemon, sweetness that stays mild, bitterness that never asserts itself. That consistency is the virtue. It is also why the glass does not linger in memory once the can is down.

Seventy-seven sits on that straightforwardness. It is a clean nonalcoholic blonde, pale malt and lemon, not a beer you order because it is the interesting one. Serve it cold. Expect cracker, a little citrus, and a short bready close, and the pour matches the expectation exactly.

77 sits below the median of the 42 naturally low alcohol beer bottles we've tasted.

The bottle

Show Hide

Controlled fermentation in which alcohol does not develop; no alcohol-removal step

Research notes

Contemporaneous distributor and Maine Public launch coverage identify On Your Mark as KIT's flagship American Blonde and quote brewery staff that alcohol does not develop; corroborating coverage says no alcohol is removed. Later generic producer copy uses conflicting removal language without naming this SKU. Exact launch-SKU evidence supports naturally-low-alcohol while the narrower mechanism remains undisclosed.

Where to buy

KIT NA Brewing

Buy from producer

Checked 22 Sep 2026

Package

12 oz can

Typical price

$3.25 / 6-pack

Availability observations
PackageObserved listingPriceUnit price
6-packObserved at ProofNoMore$3.25

Checked 22 Sep 2026

Different format from the 12 oz can reviewed.

Availability

kit-na.com; US specialty retail including ProofNoMore

Availability is market-specific; a producer link does not establish shipping to every country. Prices and availability are independently observed and may change. Retailer listings do not imply endorsement. A different package is labeled as a different format. Reader-service exceptions and commercial links are identified above; neither affects scores, rankings, classification, verification, or editorial coverage.

Product facts

Producer
KIT NA Brewing (Portland, Maine)
Bottle / can
12 oz can

Sources disagree on Classification, Product name, and Calories. Send a correction

Sources & verification

Facts checked Oct 2026 2 primary sources Method: unverified Conflicts: 3 noted Show details Hide details

Source links leave this site and open in a new tab.

Where sources disagree

Sources disagree on the following points.

  • Classification: Both are current producer statements for KIT beers. The pages do not explain how they fit together or distinguish this blonde from other products. Do not resolve this conflict by assigning a production type or inventing formulation history.
  • Product name: Product field keeps On Your Mark Non-Alcoholic Blonde as the requested SKU identity.
  • Calories: Display notes both; prefer current producer shop 69 kcal when citing a single figure.

Evidence at a glance

  • Producer documented5 facts
  • Press sourced2 facts
  • Retailer sourced4 facts
  • Unverified1 fact

Production record

2 core facts remain to be documented or rechecked.

Classification
Not verified
Method
Not applicable
ABV
Ceiling declaration
Origin
Documented
Record
Has open discrepancy

Sources

  • Producer kit-na.com

    • ABV
    • Ingredients
    • Calories (sources disagree)
    • Country
    Producer documented
    Note
    Country
    The producer shop says the beer is brewed with four real ingredients in Portland, Maine.
  • Producer proofnomore.com

    • Volume
    Producer documented
  • Press mainepublic.org

    • Production (sources disagree)
    • Production method
    Press sourced
    2 notes
    Production
    Launch reporting identifies KIT flagship American Blonde/On Your Mark and quotes the brewer that alcohol does not develop; contemporaneous coverage says no alcohol is removed.
    Production method
    Launch reporting ties the flagship American Blonde/On Your Mark to direct brewer statements that alcohol does not develop; corroborating coverage says no alcohol is removed.
  • Retail listing kit-na.com

    • Producer
    • Style
    • Region
    Retailer sourced
  • Retail listing proofnomore.com

    • Barcode (EAN/GTIN)
    Retailer sourced
    Note
    Barcode (EAN/GTIN)
    Barcode digits are printed on the cited page.
  • Editorial inference proofnomore.com

    • Price
    Unverified

See something wrong? Submit a correction.

Product record history Sourced changes and open disagreements. Prior claims stay on the record when sources conflict.
  1. ReviewedReviewed and published.
  2. UpdatedCatalog record updated from sourced research.
  3. Classification changed · ClassificationCorrected from Unclassified to arrested-fermentation. Karl direct observation 2026-10-08: kit-na.com how-we-brew page describes the process as "traditional brewing methods combined with advanced fermentation techniques, we craft a flavorful beer and then closely manage the final alcohol content while preserving the complex flavors and aromas." Method facet: arrested-fermentation (fermentation arrested/managed to retain natural ABV).
  4. Classification changed · ClassificationCorrected from Unclassified to naturally-low-alcohol. Deep recheck 2026-10-10 resolved prior generic website wording using exact launch-SKU reporting, distributor identity linkage, and direct brewer statements.
  5. Method verified · MethodCorrected from (empty) to Controlled fermentation in which alcohol does not develop; no alcohol-removal step. Deep exact-SKU launch evidence recheck 2026-10-10.
  6. OpenDiscrepancyClassification, Product name, and Calories.

Structure

Closest by structure

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